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Discover The Powerful Secrets Of 2 Step Marketing
By Glen Andrews
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For most new Investors this will be a foreign concept. What is 2 step
marketing 2 step marketing is exactly as it says it is… its 2
steps.
Let me give you an example…
Let’s say I’m running an ad in my local paper. I can cut
down on my costs by running a simple ad that says something like…
Sell Your House within 30 days “Guaranteed”
FREE 24hr rec. message 800-521-5487
This is a 2 step marketing campaign. You get your prospects to raise
their hand and say that they’re interested in what you have to
offer. They then call your FREE 24hr recorded message line to find out
what it is that you can do for them. Here’s the kicker…
Without your involvement.
When I first started investing I was taking calls from everyone and
their mother. My phone was ringing at 900 and 1000pm at night. Every
time I went out to dinner with my wife (Carolyn) the phone would ring
and ring and ring. Has this happened to you Carolyn was beginning to
get peeved (Upset).
So in order for me to get my life back I knew I had to get someone to
handle the phone. Besides I was sick and tired of talking to a bunch of
un-qualified sellers and buyers. I had to tell them over and over
exactly how I buy houses and what it is that I could do for them.
I was beginning to get very frustrated in this business until I was
able to let sellers and buyers qualify themselves through my 2 step
marketing process which I had NO involvement in.
This 2 step marketing was the key to my survival.
You can use the 2 step marketing method in any letter or postcard campaign.
Why not drive your prospects to a FREE recorded message line and let
them decide if they want to work with you or not. I found out the hard
way that you should never try and convince someone to work with you.
It’s like pulling a cart uphill with no wheels.
Here’s how your 2 step campaign works… You set up a FREE
recorded message line with a live operator. You send out your marketing
campaigns with your 2 step method getting only interested prospects to
raise their hand and want more information. They call your FREE message
line to hear your message on what it is you can do for them and then it
gives your prospect an option to speak to someone immediately.
Your live operator takes the call professionally and then gets all the
pertinent information that you need to have in order to make a decision
on whether you have a deal or not. This removes you from the entire
process and lets you have your life back.
Besides I’ve found that sellers and buyers would rather get
information about what you do in a NON threatening way through a FREE
recorded message line. Your Live Operator then emails you the leads
while you go out to dinner with your wife, set up showings for your
other properties, and yes, even while you’re sleeping, so
you’ll never miss another call because you were doing something
you enjoy.
I would have quit this business if I had to continue to take calls all
day so if anyone would like to know who I use just email me and
I’ll share that information with you.
Glen Andrews is Real Estate Coach and marketing expert to real estate
investors around the world. Glen can be reached at
Glen@realestatesuccessinfo.com or
httpwww.realestateinvestingeducation.info
If
you would like to take advantage of the market and learn how to invest
in real estate and you are local to the Dallas Fort Worth area, I know
a really great teacher and mentor here in Arlington Texas. Please take
a look at his web site: DennisJHenson.com,
Dennis has a great Mentoring and training program, I know because I am
one of his former students. I learned a lot from his one on one
teaching technique. - Michael Harman 817-457-7572
mchfun.business@gmail.com
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