Door Knocking 301
By Jason Hanson
The author has permitted the reprinting and redistribution of this
article.
If someone put a gun to my head and told me that I had 30 days to do a
deal or I would die, I would spend the next month door knocking. This
is the quickest, cheapest and easiest way to find deals. It is also the
method investors use least. Before I tell you how to properly door
knock, let me dispel any fears you may have.
In all the times I have been door knocking, I have never had a gun
pulled on me, been screamed at, or been threatened in any manner. The
worst thing that has ever happened to me was that people were rude to
me. They told me to leave, or not come by again and that’s
it. So right now, get rid of any notion that something bad may happen.
Actually, because of the method I use when knocking on doors, the
opposite happens. Most people are very friendly. People love to talk
and will tell you all types of information about their neighbors such
as who has a house to sell, who’s going through a divorce and
who is facing foreclosure. Many times the problem becomes spending too
much time at one house and having the person talk your ear off.
Here is how to properly door knock
• Pick your target market. Make sure you are knocking on bread
and butter houses, typically 3 bedrooms and 2 baths.
• Dress business casual. Do not overdress and look like some
slick salesperson.
• Go knocking during the week between the hours of 5-7pm.
• If you are a male, try and take a female with you. People
are less intimidated by women than men. If a man shows up at the door
they immediately put up their guard. If a woman is with you, however,
they are more relaxed and friendly.
• Knock on the door and then take a step back, so that you are
not crowding the person when they answer the door.
• Say this magic phrase, every time “Hi, we are
looking to buy some houses in this area and are wondering if you know
of anybody in your neighborhood that was looking to sell their
house”
• Use good judgment when people invite you into the house. If
you feel uncomfortable at all, don’t go in the house.
• Be consistent. Make sure that you speak to at least 15
people every time that you set out door knocking. You will most likely
have to knock on between 30-50 doors. Do not go home until you have hit
the 15 people mark.
• Don’t get offended if people are rude to you.
Never argue, just leave. Kill them with kindness and always be polite.
• Be prepared for when people invite you in, or want to sell
the house. Carry a notepad and a pen with you and that’s it.
I prefer carrying a yellow legal pad.
I know that most of you are going to read this and do nothing.
Ninety-nine percent of investors do not go door knocking and that is
why there is so little competition for deals.
Most people are not willing to do the hard work that it takes to become
successful in this business.
Since people feel more comfortable in pairs, I recommend finding a door
knocking partner. At one of your local real estate investor monthly
meetings start networking and find a partner with whom to go knocking.
There are plenty of people who are afraid to go alone and would love to
have a partner.
If you have not done your first deal, or if you have not closed a deal
in a while, then go door knocking consistently and get a deal in the
next 30 days.
Jason R. Hanson is the founder of National Real Estate Investor Month,
author of “How to Build a Real Estate Empire” and
mentor to students all across America. For more information on
Jason’s one-on-one mentoring program with 110% money back
guarantee, call 800-865-1702 or visit httpwww.PrimoCoach.com
If
you would like to take advantage of the market and learn how to invest
in real estate and you are local to the Dallas Fort Worth area, I know
a really great teacher and mentor here in Arlington Texas. Please take
a look at his web site: DennisJHenson.com,
Dennis has a great Mentoring and training program, I know because I am
one of his former students. I learned a lot from his one on one
teaching technique. - Michael Harman 817-457-7572
mchfun.business@gmail.com
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