Private Lending How Breakfast
Meetings Can Give You
All The Money You Need
By Michel Lautensack
The author has permitted the reprinting and redistribution of this
article.
Recently I wrote an article titled “The 4 Ways to Raise
Private Money for Real Estate Investors” where I laid out the
top 4 ways to raise Private Money to grow and develop your real estate
investing business. One of the 4 ways we use and teach to our students
is one-on-one breakfast meetings.
If you are not comfortable with group meetings - one-on-one breakfast
meetings are a great alternative.
I generally recommend a breakfast meeting in a quiet restaurant where
you can have 30 to 45 minutes of time with your prospect. At these
meetings you need to lay out your private lending program and benefits
of investing with your company.
Pre-meeting
It is important that you have a good presentation kit or creditability
kit before you go into a private lender meeting. This can be a
PowerPoint presentation where you lay out your business plan, your
background and why it makes sense to invest with your company. You also
need to have some sort of creditability kit where you lay your past
deals, testimonials, educational experience or certification and any
other information that lays the ground work for why you are creditable
and trustworthy. Do not go into this meeting with out some sort of
information and just “wing it” as you go. This
looks unprepared and will not leave a professional image.
Meeting
During the meeting you need to develop a rapport with the potential
lender. Without rapport nobody will do business with you. It is very
simple - people do business with people they like so take the time to
develop rapport before going into your presentation. At the point where
you have developed rapport start going through your presentation and
allow questions as they will assist the private lenders understanding
and allow the rapport process to continue to develop.
It is important that this meeting is about information not an actual
hard sell. You need to educate the other person first about your
program and the benefits of investing with your company. I would not
make an actual offer at this meeting. Wait to a couple days after the
meeting to discuss a specific deal or invest opportunity.
Post Meeting
I would recommend that 2 or 3 days after the meeting that you email,
call or mail something to the person to see if they have any follow up
questions and start to mention a possible investment opportunity. Even
if they do not invest right away continue to send follow up information
as you never know when the time is right so stay in touch.
I invite you to learn more about Private Money Lending and get my new
FREE 20-page ebook titled Discover the Secrets of How to Fund Your Real
Estate Deals with Private Lenders! by clicking here
httprealestatewealthtoday.comFREE-eBook.html
If
you would like to take advantage of the market and learn how to invest
in real estate and you are local to the Dallas Fort Worth area, I know
a really great teacher and mentor here in Arlington Texas. Please take
a look at his web site: DennisJHenson.com,
Dennis has a great Mentoring and training program, I know because I am
one of his former students. I learned a lot from his one on one
teaching technique. - Michael Harman 817-457-7572
mchfun.business@gmail.com
http://www.biggerpockets.com/articles/